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Oct 26 10

Belgian Diamonds wins “PEOPLE’S CHOICE AWARDS 2010″ as Best Jewelry Store!

by Bob

We would like to THANK EVERYONE who voted for us as once again, we have been voted BEST JEWELRY STORE in the 2010 Los Gatos Weekly Times “PEOPLE’S CHOICE AWARDS”.

We take these public accolades to heart and it is very gratifying to know that our commitment to creating personal relationships with our customers is succeeding!   If you have yet to visit  (and find out why YOUR friends and neighbors voted for us), why not do it this upcoming holiday season?

In these undulating times, we know it’s important to adapt and evolve with new trends.  While we still specialize in diamonds and platinum, we have added new lines made of sterling, sterling and gold and a new Italian fashion line with colored lab created quartz with a bold fashionable ‘splash’ of color in white, yellow and rose gold overlay!  We have beautiful jewelry pieces to suit every taste and budget.

In the coming weeks, we’ll feature many of these pieces right here on our blog as well as our website and Facebook.  Look for them or better yet, visit us and find out why we were voted “PEOPLE’S CHOICE” for Best Jewelry Store!

Oct 13 10

Belgian Diamonds – SENSITIVE TO OUR EARTH

by Bob

In our custom designs and modifications, Belgian Diamonds uses an overwhelming majority of metals in a recycled form.
Any scrap gold sold to us is sent in for refining and recycled to create a wonderful heirloom piece to be enjoyed again for another generation.

Our primary metals supplier, Hoover & Strong is a leader in earth friendly, recycled precious metals. Here is an excerpt from their statement and their whole story can be found at www.hooverandstrong.com/category/harmony.

The Jewelry Industry Is A Dirty Business

We are in a business where all of our products come from the Earth, and the jewelry industry, in particular, relies heavily upon mining companies to generate source materials for their products. 

The sad fact is — mining is a very “dirty” business and the production of one beautiful gold ring will generate five tons of environmental waste, contaminating water and lands which endangers the health and lives of humans and animals.

The negative impacts of mining have forced people and businesses alike to take a long, hard look at where their products come from, how they are made, and to what extent they are impacting the Earth, its lands and its people.

Recycled and Beautiful

Hoover & Strong, a truly earth-minded refiner and manufacturer, has provided socially and environmentally-responsible products and services for over 95 years.  It is our moral obligation to continually respect basic human rights around the world and to protect the environment by conserving energy and recycling. 

We want you to know that all precious metals at Hoover & Strong are recycled from the Earth’s existing metal supply, which means we DO NOT BUY metals from mining companies. We don’t believe in it and, as a refiner, we just don’t have to. Over half our metal supply comes entirely from scrap metal purchased from jewelers. The remainder of our supply comes from other refineries that also recycle scrap metal. We feel GREAT about that and you can too!

HARMONY Metals™

All precious metals at Hoover & Strong including gold, platinum and palladium are 100% recycled.

When it is necessary to obtain metals from other sources, we buy metal from other earth-friendly refineries that, like us, only use recycled metal. We require any secondary refinery to provide in writing, full disclosure of their metal sources.

From fresh platinum and gold planks, to a cast piece and finally, a platinum and diamond eternity band for a lifetime!

Jul 17 10

Restoring The Sparkle…

by Bob

Restoring The Sparkle…

If you’d like to make your jewels sparkle like the day you received  them, it’s not that hard to do.

Diamonds and faceted stones sparkle from the light entering through the top, reflecting and bouncing around inside and then reflected back to you.  Skin oils, lotion, soap film, hair products or a combination of all of these behind the gem will absorb that light and prevent it from returning as sparkle and scintillation (the colorful rainbow effect).

“…ammonia is still the best”.

There are many cleaning products out there and several are marketed as ‘formulated for gems and jewelry’ specifically.  In all of the products we’ve seen, we still come to the same conclusion and that is,  good ‘ol ammonia is still the best.  Whether it’s a brand name (Parsons) or a generic sudsy ammonia, it matters little but (non scented) ammonia is hard to beat.  It’s inexpensive and a bottle would last you years.

We recommend a baby’s toothbrush and a half and half mixture (or as strong as you can stand).  If you have diamonds, rubies, sapphires, topaz, and garnets, just about all of the Quartz family of gemstones, and some others also, cleaning is fairly easy and safe.

Soak the stone jewelry to loosen up any foreign material, and using the toothbrush, try to get into the nooks and crannies behind the gems.  Rinse well under warm or hot water (not over an open drain), and pat dry.  If you have access to isopropyl (rubbing) alcohol, dipping your jewelry into it will remove water spots.  Again gently pat dry.

Before cleaning your gems, you should be aware of what the gem actually is.  Some stones are very susceptible to harsh cleaning materials and can even be fractured from quick temperature changes as well.  A few of the gemstones that fall into these categories are Emeralds, Opals, Pearl, Turquoise, Tanzanite, and Lapis.  You shouldn’t use any of these cleaning agents on these stones and many others as they may alter or remove any native treatment applied.

“…Another consideration is the metals…”

Mention that you read this blog or saw us on Facebook and recieve a jar of cleaning solution FREE!

Another consideration is the metals the stones are set into.  Gold and platinum jewelry will be unaffected by cleaning.  One exception to this is if the piece of jewelry is antiqued.  The antiquing process, either plated or painted, is a surface treatment and may be modified or even removed by some cleaning processes.  Copper and sterling silver jewelry are affected by ammonia and will change the appearance of the piece.  Enameled jewelry also presents some special problems regarding cleaning.

If in any doubt, ask us.  We’ll be more than happy to advise you and will clean your gems in a safe manner.

Jul 8 10

Jewelry and Gem News

by Bob

News from the Jewelry World all the way to our store…

Jul 8 10

Promotions and Offers

by Bob

Please stay tuned for offers and promotions that will surely be worth your while!